Activities

The fashion and textile industry is a major contributor to plastic pollution, generating around 92 million tons of waste annually—largely driven by fast fashion and synthetic fibres like polyester. Clothing and textiles account for 11% of global plastic waste, ranking third after packaging and consumer goods. Beyond visible waste, microfibre pollution from production to disposal continues to harm ecosystems and food chains.

As environmental concerns grow, so does consumer demand for sustainable alternatives. With increasing pressure on brands and policymakers, the shift toward more responsible fashion practices offers a critical opportunity to reduce plastic waste and drive lasting environmental impact.